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Empowering Nano Entrepreneurs to Transform India’s Economy

Sharvi Dublish and Guest Author: Abhishek Gupta

In India, the ingenuity, vision, and limitless potential of nano entrepreneurs represent a tremendous and largely untapped opportunity. According to the baseline report of a longitudinal study on credit access for nano enterprises, conducted by LEAD at Krea University, nano entrepreneurs are a distinct and important segment with the potential to drive economic growth. Given the large addressable market and under-penetration of formal credit, analysts estimate the credit demand of nano enterprises at $50 billion – and growing rapidly.

India is home to 11 million nano-enterprises with an annual turnover between INR 10 lakhs and 1 crore ($12,000 and $121,000 USD). These enterprises are considered part of the country’s 62 million micro enterprises with turnover of up to INR 5 crores ($600,000 USD), but their characteristics and credit needs are substantially different. Many small businesses may have a microfinance credit history or a higher degree of digitization and formalization that makes it easier for them to access credit. But nano-enterprises are currently being left to fall between the cracks.

Baseline Findings: A Stable Segment Ripe for Credit Access

Researchers interviewed 2,250 borrowers to study the impact of credit on their nano enterprises. Here are a few key findings from the baseline report, which speak to the stability of this segment and create a compelling case for creating tailored financial solutions to support it.

  • Years of Operation: Three years of operation is generally considered the industry threshold for lending as it means business cash flows have stabilized. On average, borrowers in the study have been in operation for seven years and only 11% of them were new to credit. This suggests that according to the typical industry standard, this segment is ripe for credit access.
  • DIY Approach: Borrowers running enterprises with turnover between INR 10 lakhs to 1 crore ($12,000 and $121,000 USD) take out loans from multiple lenders simultaneously. This means they are effectively creating their own loan product, underscoring the need for customized financial solutions.
  • Limited Credit Access: In a demographically young country like India with a large informal economy, many young adults are self-employed through home-based enterprises. In their initial years, more than 80% of these borrowers had either bootstrapped through their own savings or received support from family and friends to start their enterprise.

As we continue to serve nano enterprises with our partners, findings from the three-year longitudinal study will be released in 2024 and 2025. The study is designed to provide insight into the changes that occur in business performance over time, from loan disbursement to loan closure.

This detailed profile of the nano entrepreneur reinforces the opportunity before us – for these businesses, the people they employ, and their families, but also for the financial industry and India’s economy as a whole. The nano enterprise segment is ready to innovate and grow if we only let it flourish.

Abhishek Gupta is a research manager with the Small, Growing Businesses and Employment vertical at LEAD, a research center of IFMR Society with strategic oversight from Krea University.

The Impact of Access to Finance on Nano Enterprises

Learn more about nano enterprises and the challenges they face today, and recommendations from LEAD at Krea University on how we can better support their sustainable growth.

Read the full baseline report